Facebook ad been in review days năm 2024

So you’ve altered your ad to meet Facebook’s advertising policies and community standards but you still have a Facebook ad stuck in review. Or, maybe your ad already adheres to Facebook’s guidelines, but won’t get approved. Now is the time to try two techniques to get your ad(s) published.

Please Note: Ads that have been stuck in review for more than 24 hours are eligible for manual approval by Facebook support. Making changes to your ad will reset the time elapsed back to zero. If your ad has been stuck in review for over 24 hours, skip to “When All Else Fails”. Otherwise, try the following.

Troubleshooting a Facebook Ad Stuck In Review

Turn Off And On the Adset

Sometimes fixing the problem is as simple as turning it off and on again. In this case, you want to go into Facebook Ad Manager, select all the ads in your adset, and click pause. Afterwards, click them again and click resume.

Duplicate Your Ads

Facebook ad been in review days năm 2024

For this option you want to create a copy of your ad(s) and publish the copies. You may notice some of your ads being approved while others remain stuck in pending review.

When All Else Fails

Contacting Facebook support is the best option to try after 24 hours has passed. You will either get your ad approved or feedback on what you need to change. There are two options of contacting Facebook support: via chat or through a help center form.

Facebook Chat Support

To chat with a Facebook representative, go to the Facebook Business Support page. You will be presented with a menu from Facebook’s Online Help Center. Underneath this menu you will see a section entitled, “Still need help? Contact our support team.” Note that the chat option will only appear when a representative is available. A Facebook representative will be able to directly force review of all ads that have been stuck in review.

Help Center Form

The Help Center form is another way of contacting Facebook support. In order to fill out this form, you will need your Ad ID. You can locate your Ad Id within Facebook Ads Manager. To do so, first select your ad. Next, select the “Custom Columns” dropdown menu and click “Object Names and IDs” to find the Ad ID. The help center form will also ask you for a case number. If you have not contacted Facebook previously about these ads, enter “N/A”. Under notes, enter your Ad Account ID and ask for a review of all your ads.

Facebook ad been in review days năm 2024

One Final Note

There is nothing more frustrating than having your Facebook ad stuck in review. Thankfully, the advice provided in this article will help you troubleshoot this issue. Since there is always the possibility of having your ad stuck in review, it is better to start your ad campaign early than wait to the last minute. When all else fails, you can contact Facebook support to have your ads manually approved.

Have you ever searched ‘ Facebook ad in review for days ' to find out why your ad is still in pending review? It's common to face a long review time that goes beyond the usual 48 hours while advertising on Facebook. This article will help you get a better understanding of the Facebook ad review process by explaining the possible reasons for a delay in ad approval.

Facebook ad been in review days năm 2024

Factors that impact the Facebook ad review process

One of the most common queries we come across is “How long does Facebook ad review take"? Generally it gets approved within 24 hours but there are some key factors that might affect the duration of your Facebook Ad approval:

It is intended to improve brand planning, build a media strategy, discover new audiences, and reach the right customers on YouTube as well as across the web.

Huge ad demand

Facebook reviews the ad in two ways, one is Manual and the other is Automated. As you know, the number of people who advertise on Facebook is probably very high considering there are more than 90 million pages for SMBs.

This indicates that the number of people running ads could be in millions and the competition fierce. So a lot of ads are sent out for review in a day.

Though most of the review process might be automated, there could be a few ad specialists who manually check ads if the bot triggers any warning. This might delay the ad review time in some cases and you can expect longer periods of review.


Facebook crawls through the entire video to check if it follows the ad guidelines. As a result, video ads might take longer to get reviewed.

Similar to video ads, carousel ads can take a longer review time as Facebook inspects multiple images in compliance with their guidelines.


Multiple ad accounts

Sometimes it does happen that one business account is working well, while another might be facing issues. So go back to your ad and account history and check if a particular business page is facing more problems due to some content or other issues.

It may happen that Facebook analyses the business page and if any ad was ever reported from that page. It's always good to keep a track of all your ad accounts and business pages and make sure that they adhere to the guidelines.

Editing an ad while under review

If your ad is still under review and you end up making small changes or edits either to targeting, location or creatives, then you can expect the review time to be delayed even further because Facebook takes into account the actual time you made the edit and then resets the time to zero.

This means that if you need your ad to get approved soon, making changes will again push the timelines from the time you made the edit and then consider 24 hours from that point.

If you are sure that there is something wrong with the ad and it definitely needs editing, then go ahead and make those changes, as you don't want your ad to be rejected after waiting for so long.

Complying with their ad policies

Facebook & Instagram ads can be stuck in review when Facebook finds that the ad doesn't adhere to its advertising policies. During the ad reviewing process, Facebook checks the ad for:

  • Audience
  • Positioning
  • Video and Images
  • Content on the ad's landing page
  • Text
  • Targeting

Facebook will not approve an ad if it doesn't adhere to any of Facebook's advertising policies. Read more about Why Facebook and Instagram ads get rejected.


Account history

It seems that the longer we have been advertising on Facebook, the faster it gets our ads approved. For instance, a domain that has been advertised without any glitches a lot of times before may experience a shorter review period in comparison to a new advertiser. But this may not always hold true.

Few hacks to help you reduce time for Facebook & Instagram ad review process:

1. Use Facebook live chat support

Yes this exists! Though many users prefer to email when facing ad rejections or when an ad is in review for long, there is live chat support available at specific times.

You can also submit your issue in the Support page on Facebook.

Let me show you how it's done.

Facebook ad been in review days năm 2024

Search for the asset you need help with and select your business page. Below it shows the list of issues to select from. Go ahead and click on Ad review and skip all the other steps if you are impatient like me and you will see a form like the one given below when you click on Contact Support for help.

Once the form opens up you can see the Start Chat CTA which is mentioned along with the waiting time.

So if you want to save time and directly jump the queue, this is an easy and effective way to get things sorted soon.

Facebook ad been in review days năm 2024

2. Fill in the Facebook help center form

The other way to go about your Facebook & Instagram ad review if the ad is still pending for more than 24 hours, is to fill up the help center form and let Facebook get back to you with a solution.

Provide your Ad ID (this can be found in the ‘Customize' column in your Ad Manager, under Settings on the left, click “Object Names and IDs.” Then select “Ad ID”, and describe the issue and hope your ad is approved soon.

Facebook ad been in review days năm 2024

3. Create duplicate ads

This strategy has worked for a lot of marketers, so you too can give it a try if your Facebook & Instagram ads are in review for long.

All you have to do is create a duplicate campaign either with or without making changes, and chances are that the duplicate ad will get approved sooner than you think!

We have read a lot of comments where people have shared how duplicating ads worked for them, but not necessarily it will work for you. Although it's worth giving it a try.

4. Making small changes at ad set level

Sometimes making small changes at an ad set level also works like a charm! Again this is not a full-proof plan but may do the trick for you.

Try making small edits to either budget, creative, targeting or just turn “On” or “Off” some ad and it may get your Facebook & Instagram ad approved sooner than you thought!

As mentioned above, it's not a 100% guaranteed hack, but in needed times it may change your Facebook ad review status.

5. Plan in advance

I know this might sound cliche but planning your Facebook ads in advance might save you a lot of headaches later.

I'm sure you've read this a zillion times, but the need to reiterate the fact is very much required.

Not every time things go your way or as planned, so it's always good to have a back-up plan (Plan B) or to work through this Facebook ad review process.

Conclusion

We hope that you have got a fair idea of why sometimes Facebook & Instagram ads are in review for more than 24 hours and what we need to do to fast-track your Facebook ad review process. You can always learn more about Facebook's ad review process under its ad policies.

The best way to learn what works and what doesn't is by launching an ad campaign through our platform. Our expert team can assist you with the right information to start a successful ad campaign for your business.

Have you ever found your Facebook ad stuck in review for the silliest or absurd reason? Let us know in the comments below to further build upon our knowledge!

Why has my Facebook ad been in review for a long time?

Here are the most common ones: Your ad violates Facebook's advertising policies. Your ad is being manually reviewed by Facebook. There is a high volume of ads being reviewed, so it is taking longer than usual.

How long does it take for Facebook ad to be in review?

While ad review is typically completed within 24 hours, it may take longer, and ads can be reviewed again, including after they're live. Based on the results of the review, an ad is either rejected or allowed to run.

How do I fix a stuck ad on Facebook review?

Fixing a Facebook Ad Stuck in Review.

Try turning on and off adsets. We can start with this. ... .

Duplicate the ads. ‍ ... .

Images with embedded text. Sometimes, you might tend to use ads with images. ... .

Contact support. If none of the above-mentioned techniques work, ask for help..

How long does Facebook review take?

A typical time frame for Facebook to review your account is from 48 hours to 45 days (based on the problem you have with the page). Meanwhile, remember to be patient and follow the instructions carefully to ensure that your account is reviewed as quickly as possible.